How Trust Works
I hope you are doing well this week and ready to move forward with others that you interact with. In order to do that we need to make sure we are elevating the trust levels with those we interact with.
In order to do that we really need to understand how to build trust, why others give us some trust levels of trust, and what effects trust over time. Even though some people say they just give people trust when they meet them, would they trust someone to hold them a high rise building with just a rope?
We give some levels of trust to people, but don’t typically put our lives in their hands right away, unless there is some kind of emergency. I have made a diagram for trust levels that is in the picture of this post above. This gives an idea that the closer we are to people the more trust that is needed. That is why we do not have as many people in intimate relationships with us like our significant other and children.
We would not tell the world our deepest secrets like we would those in intimate relationships with.
That means that we have different levels of trust and we have to grow trust with others if we are going to learn more about them. Not to leverage them with their secrets, but to learn about them. Sales professionals for years have learned how to build rapport with customers and grow the relationships as well as trust levels. Sales professionals know that if business transactions are going to occur then there must be high levels of trust established.
Investments of trust take a lot of work and we need to be ready to do the work to grow trust. People will only interact with those they know, like, and trust. So, in order to build trust, we need to answer three questions on every interaction.
Do I like you?
Do I trust you?
How can you help me?
In order to build trust levels, we need to focus on these three questions and what I can tell you is the techniques that sales professionals use (not the sleazy ones) will help you understand how to do this effectively.
I would encourage you to pick up a sales book, or take and online training to help yourself learn and equip yourself to succeed in growing trust with others.
If you’d like to use mine that is great, but not a necessity. My links are below for my book “The Sales Process Uncovered” and the link to my trainings are also below:
https://www.amazon.com/Sales-Process-Uncovered-Success-Influence/dp/0578421518 - Book
https://kevinsidebottom.kartra.com/page/5AF12 - Sales Process Uncovered Online Training
https://kevinsidebottom.kartra.com/page/68N10 - Trustworthy Online Training
Sincerely,
Kevin Sidebottom
“Businesses wonder why the majority of their sales teams struggle at winning profitable business. I teach your sales team to walk with the customer through the five buying decisions, and in the correct order to generate more sales with high margins!”
