The Sales Process Uncovered
Stop Chasing. Start Making Sales
Why do some salespeople crush their numbers year after year… while others grind with little to show for it?
It’s not luck. It’s not personality.
It’s process.
Kevin Sidebottom cuts through the noise of “latest sales trends” and shiny new buzzwords to get back to what actually works: walking with your customer through their buying journey—step by step—so they become the hero of their own story.
Most sales teams are drowning in technique overload, trying to master a fresh script or framework every quarter. The result? Longer sales cycles, lower margins, and a sales force chasing rather than closing. Kevin’s approach strips away the fluff and delivers a simple, repeatable process proven to work—whether you’re closing a $100 deal or a multi-million-dollar contract.
In this keynote, your team will learn how to:
Hit ambitious sales targets without burning out.
Keep the focus where it belongs—on the relationship, not the pitch.
Guide the customer so they see themselves as the hero (and you as the trusted guide).
Move from transactional sales to long-term partnerships.
No jargon. No gimmicks. Just the proven steps that transform salespeople into trusted advisors and customers into loyal champions.